Key figures
Retour sur l’édition 2024
For its 20th edition, Preshow Noël welcomed FAN ZONE by Preshow, a section dedicated to licensed products, kidultes, fans and collectors.
From 18 to 22 November, 394 buyers representing 136 brands were present in Deauville.
Among them were 71 international buyers and distributors from 12 countries: Belgium, Canada, Germany, Italy, Luxembourg, Mexico, Netherlands, Portugal, Spain, Switzerland, United Kingdom and USA.
141 exhibitors, including 39 new suppliers, were on hand to showcase their Christmas 2025 collections.
This year's event was all about novelty, with a fresh mix of visitors and suppliers.
A look back at the 2023 edition
The Preshow Noël celebrated its 20th anniversary this year from November 20 to 24 at the Hôtel Barrière le Royal, the Villa Le Cercle and the CID in Deauville.
It brought together 374 buyers representing 125 retailers, i.e. 100% of French retailers.
Among them were 73 international buyers and distributors from 11 countries: Belgium, Canada, Germany, Ireland, Italy, Luxembourg, Poland, Spain, Switzerland, Tunisia and the UK.
132 exhibitors, including 31 new suppliers were on hand to present their Christmas 2024 collections.
The event was a great success, providing suppliers and distributors alike with the opportunity to do business in a convivial atmosphere!
An event that has been growing since its creation:
2004 : 1st Preshow Noël edition
- 96 buying decision-makers
- 25 retail chains
2013 : 10th edition
- 90 exhibitors
- 271 buying decision-makers
- 88 retail chains
- Increasing visitors by +12% compared to 2012
2019 : 16th edition
- 101 exhibitors
- 322 buying decision-makers
- 119 retail chains